Photoshopped In Assignment

For this assignment, I chose to photoshop a picture of myself onto a mountain top in Figi!

Bubbles

The above picture is what I used as a reference to create the bottom image, and I decided to enhance the colors by choosing a gradient background so the colors of the bubbles would stand out against the backdrop.  

Exquisite Corpse

Tummy Teller Logo

I chose to create my logo in this way because it better emphasized the purpose of using the Tummy Teller product, that if you eat heathy you will feel and be healthy.  All the body parts of my character are types of fruits and vegetable.  I chose the types of foods that I did for my logo because I felt that the colors blended well and it was not too eye popping or overwhelming. Although there are clashing colors, I believe that the logo becomes more distinguishable and the different foods are able to be identified easily.  I created the different foods by doing them all separately and then putting them together.  I viewed other images as a reference to help me look at detail and to draw the images as realistic as I could.   I also think that the text compliments the image of the product as being clean and it stands out.

Logo Comparison

The MLB logo is effective.  It is simple and uses the American flag colors, which symbolizes baseball as an all American sport.  The target audience is narrow since it markets to baseball players and patrons of the sport.  I believe that the logo is effective because even though I am not a supported of the sport, I was able to easily define what the logo was for.  The logo is straightforward in its design because it features an outline of baseball player hitting a baseball and differentiates itself by the use of its colors, which also is an indicator that it is for major league baseball.

 The Nike symbol, although contains no words and nothing more than the swish sign, is effective.  It is a symbol that has gained recognition and is understood universally as a representation of Nike.  The logo is simple and is able to stand alone because of its bold design and it targets all ages because the sports company provides various products. 

The Good Year logo stands out to me because of its bold green and yellow colors but I am unsure of what the shoe and wings represent since it is a tire company. I am able to identify this company just by looking at the shoe and wings because I never did understand their purpose for including these images; it is my misunderstanding that makes it memorable. All would understand the logo because the company name is included in the logo, which is also another key component of this logo that makes it recognizable.  

The Ray-Ban logo is simple and is obvious.  It is an effective logo because of its style of writing used in the logo and the simplicity of just having the name of the company displayed as the logo.  I believe that Ray-Ban is just as effective as the Nike symbol because it is so simple and it has a wide target audience.  Anyone that owns a pair of sunglasses has probably heard of Ray-Ban because of its good reputation.

There is a clear indication that this logo is for the advertisement of the 2012 Olympics in London and it is an ineffective ad.  It is a complex logo because of its very different messages,  I am unsure if it is promoting or bashing the summer olympics.  The colors are bright and attracting but the message is unclear.  Everything looks out of place and un-proportional which makes it hard to focus on what is being said.    I am unsure what audience this logo is trying to focus on and it is not a memorable ad.  

Pumpkin Word Art

Logo Sketch Ideas

My product, Tummy Teller, is able to tell you exactly what your body is craving when you are feeling hungry and indecisive about what to eat, and also gives you nutritional options to satisfy your hunger.  My logos reflect this idea because if you eat healthy, you will be healthy, and the face of the product is the character made out of all different fruits and vegetables.  I also chose to use the slogan "Be the healthy you" as a type of mantra for my product because you can achieve a healthier lifestyle if you use the Tummy Teller.